CMMI User Story #7: Does your maturity level rating help you win new business?

Welcome back to Ask the CMMI Appraiser for today’s installment of CMMI User Stories! We’ve been sharing excerpts from our recent study of what CMMI users really think about the CMMI.

Question #1: “Are projects more predictable with the CMMI?”

Question #2: “Did you experience an increase in quality or performance?”

Question #3: “Did you experience a decrease in defects?”

Question #4: “With the CMMI, are customers happier with your performance?”

Question #5: “Did you experience an ROI?”

Question #6: “Does your maturity level rating differentiate you from competitors?”

Today we’re highlighting Question #7:

Does your maturity level rating help you win new business?

There is much debate in our industry about the motivations behind adopting the CMMI. Some adopt the Model strictly for marketing reasons. Some are responding to mandates from their customers. And some focus on achieving